Social Media Management

Marketing has changed. It used to be simply doing letter drops, emailing potential clients, faxing people and other avenues where you go and find clients. These days it’s about being found and providing exactly what the potential client is looking for. You need to not only look good but be informative, make their online experience easy and sound appealing.

Social Media management is very time consuming and it is tricky to ensure client engagement. Outsource your social media and save your company time.

The part nobody warns you about

Setting the accounts up takes an afternoon. Keeping them alive is the hard bit. Three weeks in the posts dry up, and a half-dead Facebook page does more damage than no page at all. It tells people you might have closed.

That is rarely laziness. Posting well takes time you do not have, so it falls to whoever is least busy that week. The tone drifts, the schedule slips, and nobody is measuring whether any of it brought in work.

How we run it

• A posting schedule you can sustain, agreed before we start.
• Content built around your actual work. Real jobs and real results, not stock photos and quotes.
• Comments and messages answered, so questions do not sit unread for a fortnight.
• Monthly reporting on what reached people and what turned into an enquiry.

Which platforms?

Fewer than you think. Most Melbourne businesses do better running two channels properly than five badly. We will tell you which two, based on where your customers already are. If Instagram is a waste of time for your trade, we will say so rather than charge you for it.

If you want the paid side as well, that is our Facebook Ads management. Otherwise have a chat with us and we will work out what is worth doing.